Hispanics can now experience the benefits of Blue through our new website www.FloridaSaludable.com. Launched in early December, the site name translates to “Healthy Florida.”

The purpose of our new targeted website is to deliver health/wellness, health care education, community and product information to Hispanics in a culturally relevant way that meets the needs and values of the Hispanic community.

With complete content in Spanish, the website offers these unique features:

• Simple navigation with easy-to-understand information
• Current and culturally relevant articles and imagery
• The ability to email articles to friends and family from the Health/Wellness, Education, Community and Product sections of the website
• Links to other useful information such as a Hispanic Online Provider Directory, Find an Agent, MyBlueService^SM, and consumer web sales (Spanish version)
• Frequently asked questions and answers, and the ability to register to our new e-Magazine, “Notas Saludables.”
• A searchable glossary of healthcare terms (i.e., copayment, coinsurance, etc.)
• A feedback survey––to help us measure customer service satisfaction and ongoing user experiences
• Share Your Experience and Submit an Event features
• Rate an article feature
• Animated videos about health topics

Be sure to go and visit the new website at www.FloridaSaludable.com and see what a great tool it will be for Hispanics!